Attract Qualified Visitors to Your Site!

We love data and thinking outside the box! Using a fully customized approach for each client, Direct Agents develops strategies that are guided by research, experience and real-world performance to maximize results.

Our Comprehensive Approach

Campaign Research

• Gather campaign information- site architecture, your goals, etc.
• Analyze landing pages, search behavior, search demand & trends, competitors
• Audit current paid search accounts

Development & Implementation

• Develop campaign structure, keywords and ads
• Focus on quality score to lower CPC and raise ROI
• Develop customized landing pages optimized for quality score and conversions

Reporting & Analysis

• Full transparency and tracking with Adobe SearchCenter
• Provide daily/weekly/monthly reports with customized metrics
• Track all sales events and metrics for additional optimization points

Ongoing Optimization

• Strict focus on Performance: ROI and Campaign Growth
• Dedicated and extremely responsive search team
• Optimize for seasonal trends, geography, negative keywords, sales trends by hour/day/month, landing page conversion funnel, new landing pages and more.