Tag Archive:
Social Media
Dec 24, 2010 | Facebook,holiday marketing tips,Social Media,twitter
Social media is an essential component to any retailer’s holiday marketing strategy. According to a BDO Seidman study, more than half of the retailers surveyed incorporated social media into their 2009 holiday campaigns, with 76% using Facebook and 50% using Twitter. With an increasing number of consumers using social media platforms to obtain information, and [...]
Sep 28, 2010 | email marketing,interactive marketing,Social Media
Brands are increasingly utilizing multiple online marketing platforms in order to reach consumers. One of the most common forms being utilized due to its efficiency and its effectiveness is email marketing. Fortunately, according to an analysis of e-mail marketing trends by Epsilon, a marketing services provider, and the Direct Marketing Association’s Email Experience Council, consumer [...]
Aug 25, 2010 | Adotas,Affiliates,direct agents,industry news,Social Media
Social media has provided affiliates with a whole new landscape to promote products and services. It is a fundamental shift in the way people communicate. Whether it is through video product reviews on YouTube, fan pages on Facebook, 140 character messages on Twitter, or tags on Flickr, the opportunities available on social media websites continues [...]
Jun 16, 2010 | email marketing,Social Media
As a result of media overload, brands are having an increasingly difficult time developing memorable and unique customer relationships. But with the influence of e-mail marketing and the emergence of social media, companies now have the ability to communicate with customers online in the mediums where they spend most of their time. Forrester Research predicts [...]
Dec 7, 2009 | Ad Age,Black Friday,cyber monday,holiday marketing,industry news,National Retail Federation,online retailers,Shop.org,Social Media
This year’s holiday season has shown that retailers are catching on to the idea of social media and are taking advantage of this cost effective medium of advertising. 47.1% of retailers surveyed by the National Retail Federation, plan on increasing their social media this holiday season. Of those who plan to use social media, 76% [...]
Jul 23, 2009 | Facebook,online advertising,online networks,Social Media,technology report
There is no question about it, local advertising dominates Facebook, the popular global online social networking platform. Borrell Associates, a research firm specializing in advertising reports that of the impressive $310 million in ad revenue Facebook forecasts for 2009, 75% will come from local advertising. That’s $232.5 million in profits from small location-specific advertising campaigns, [...]
Jun 25, 2009 | Facebook,industry news,Social Media,twitter
As the first half of 2009 comes to a finish, we wanted to look at a few different social media sites and compare their respective growths and recent changes. We’re not going to tell you which social media platform is best, because in our experience, different social media sites are better or worse for different [...]